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Academics / Curriculum

Curriculum

For the full U.S. Culture and Business Practices 4-Year Curriculum, use the following link.

A&S Major Requirements

USB 201 – U.S. Culture and Business Studies 
USB 495 – Senior Capstone Seminar

A&S Course Requirements - Complete 6 Hours

ANT 480 – Business and Organization Cultures 
HIS 363 – Sports, Politics, and Business in the U.S. 
PHI 334 – Business Ethics 
WRD 203 – Business Writing

Gatton College of Business & Economics Course Requirements – Complete 12 Hours

ACC 221 – Accounting and Fundamentals 
B&E 201 – Introduction to Business 
ECO 201 – Principles of Economics I 
ECO 202 – Principles of Economics II 
ECO 311 – Business Economics 
FIN 250 – Personal Investing and Financial Planning 
MKT 300 – Marketing Management 
MKT 315 – Digital Marketing Strategy and Sales 
MGT 292 – Introduction to Entrepreneurship 
MGT 301 – Introduction to Managing Organizations 
MGT 309 – Introduction to International Business 
MGT 320 – Principles of Human Resource Management 
MGT 410 – Organizational Behavior 
MGT 450 – Negotiations and Conflict Resolution

Guided Electives – 18 hours, 3 From Each Area

National Formations – 48 Course Options 
American Communities & Identities – 30 Course Options 
Literary Arts – 15 Course Options

LIST OF FALL 2024 GUIDED ELECTIVES